The Tone Collective is a project that aims to spread the appeal and enjoyment of music and music culture from the 1960s to the 1990s to people who haven't yet experienced it.

I want to explore the clothing, music, and surrounding culture of that era, fall in love with them, delve deeper into them, and grow a group of people who love that culture.

These sentiments are also reflected in the name "The Tone Collective."

This official e-commerce site will start by selling vintage clothing from the UK and Europe, and will gradually expand to include used vinyl records.

Offline, we are also planning events such as music concerts and pop-up shops.

This e-commerce site features Euro-classic fashion selected with the sensibilities of a London-based musician, as well as a lineup of used analog records.

While traveling around cities in the UK and Europe, I source colorful items, traditional designs, and elegant and unique fashion, and through the filter of a musician, I meticulously hand-pick each and every piece to select something wonderful.

It's like a treasure hunt.

Some items have holes, stains, faded fabric, or the brand, material, and care instructions are no longer known.

I enjoy searching for items, finding everything from handmade goods to unexpected treasures of branded items.

Naturally, some items from the 1950s or even older may not be in the best condition as clothing. That's part of the story that the garment has told.

We have carefully selected items that reflect the history behind each fashion style, from the original high quality of the fabric, to the excellent design, the fine tailoring, the unique prints not found today, and the elaborate buttons and embellishments. Even the damage has a history to it, allowing you to contemplate the era and culture in which each fashion style originated.

Just like music is a part of your everyday life, please enjoy The Tone Collective 's clothing and records casually.

The photos of the clothes being worn are taken in London's old buildings and casual street scenes, and we strive to convey the mood and charm of the garments to the fullest extent.

We've included stories from the people who sold us the items, as well as the stories behind our purchases, as Buyer's Notes on each product page. Please be sure to read the stories behind the clothes as well.